The Unit on the web
Virgin Media appointed edpic to create an integrated digital marketing campaign consisting of multiple rich media ad formatsand a destination microsite for Bravo TV's The Unit - Series 2.
Bravo's flagship show, The Unit - Series 2 is an action-packed drama that follows a covert team of Special Forces operatives as they risk their lives on undercover missions around the globe. Meanwhile, their families maintain the home front, protecting their husbands' secrets.
edpic's Creative Studio used flash, flash video and extended actionscripting to produce an ad campaign employing multiple videos, interactive expanding features and advanced gameplay.
The destination microsite complemented the ads with flash video and other rich content.
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Our Work
Pre-load video content
edpic sourced, optimised and delivered an array of video content for pre-load onto a new high-end handset for worldwide release.
edpic partners with VBS
edpic has partnered with pioneering IPTV channel VBS TV to license and distribute their content to mobile platforms with worldwide reach.
Latest news
The future’s clear 21/10/08
We have to agree with the enlightened view of Fox Mobile CEO Mauro Montanaro when he said: ‘There are two main differences today, which have hampered growth of (mobile) 1.0. Whatever is offered on 2.0 needs to be transparent and seamless and consumers need to understand what they are buying from the mobile content provider without any tricks.’ He also correctly said there must also be different content offered for mobile phones than found on other media.
